I feel so relieved that this is all in order. I feel completely empowered over my books and my numbers for the first time in YEARS despite my obsession with excel sheets and tracking numbers.
It feels like a dirty little secret, doesn’t it?
Your business is doing well. You’re getting paid (and paid well. HELLO, buying stuff you’ve always wanted).
But every now and then, you get an unsettling reminder that maybe — just maybe — your financial house isn’t quite in order.
But it seems like every time you take a deep breath and dig back into QuickBooks or Xero or Bench or Wave, a new set of rabbit holes opens up. And you’re starting to feel like freakin’ Alice in Wonderland. Minus the wonder.
"Susan has a very authentic way to work. No bullshit and I really appreciate that. She offers data and solutions up the way they should be offered up. So black and white, just really clean information, straight to the point, it's not candy-coated."
Now you’re probably saying,
“SUSAN! DUH! THAT’S THE ENTIRE REASON I’M LOOKING FOR A SMALL BUSINESS FINANCE COURSE”
(Which, by the way, you’re in the right place. I promise small business finances don’t have to be hard.)
So how do you go from checking your bank balance before every purchase, setting arbitrary sales goals, and riding that #CashFlowRollercoaster…
To understanding where each dollar is coming from, how it’s being used, and how it’s contributing to (or constricting) the growth of your business?
Whew, say that 5 times fast.
That’s what CFOs do — make money make more money. They look at financial data, find the patterns, connect the dots, and use it to drive growth.
Sounds good, right? I’ll teach you to do that all by your dang self.
Up until now, the financial world has made it really hard for you to understand what you need, and how to get it.
Most small business financial education out there is not actually designed for small business owners. It’s all accountants, spreadsheet freaks, and corporate types.
That’s not you.
Not Rocket Finance is the business financial course that speaks human, not accountant.
Created by a Chief Financial Officer for small business owners just like you. No jargon, MBA, or gray suit required.
This small business financial management course is designed specifically and thoughtfully for:
ONE MEELYUN DOLLARS! Just kidding. I mean, you might make a million bucks, but I can’t guarantee that. What I CAN guarantee is that you’ll…
"For years, I've been stuck in that infamous online entrepreneur conundrum where I'm great at making money, but I'm not great at taking care of my money, or even fully grasping what's in or out, or why I need certain sales goals. My idea of "budgeting" was checking my bank account to make sure I had enough cash for a given item. Also: it didn't help that I'd break out into hives any time anyone so much as mentioned a spreadsheet.
But now, I feel crystal clear about where money is coming from, when, and why. My bookkeeping and tax prep are on fleek, and I'm FINALLY implementing that dang Profit First model... and really understanding how it works, and why I need it! I've built excellent financial habits, have learned how to do projections, think about debt and investments differently, and generally feel like I finally have a grip on this money thing. It's not only no longer scary — it's actually fun!
Susan is the best in the biz — and for good reason. Dive first into this adventure, and watch the way you see your money transform. You'll be glad you did.
This program gave me the confidence to know that finances are important enough to get support for. My finances aren't an afterthought. They are always the first thought now. And… I got help with the operations side of them, which allows me to be confident in my decision-making because my books are in tip-top shape.
Each module is available whenever you are. Every module has 3 lessons and every lesson is designed to be short + sweet, most are under 10 minutes (only the stuff you really need to know). The lessons are available as a video lesson, podcast episode, or as a transcript you can just read.
Naturally, each module comes with all the tools, checklists, and templates you need to implement what you're learning. I got you.
Since I know you’re a busy business owner, and it always seems to be tough to squeeze in time to learn, all the course material is available through a private podcast feed in addition to the normal video format, so you can learn on the go.
At the end of each module, you can ask me any questions you still have about what we covered and I’ll get you an answer within 2 business days.
Once a month, we’ll meet as a group on Zoom and talk through what you’re working on and where you’re getting stuck. Calls will happen on the 4th Thursday of each month at 3pm ET.