Hustle culture tells us that in order to gain ground, we have to grind it out. That putting in the long hours day after day will bring us success.
But that just doesn't work for real people. Real people need rest.
Rest increases your productivity, your effectiveness, your problem-solving skills, and your creativity. We NEED rest to do our best work and to be able to bring our best selves to our businesses.
But when there's SO much going on and the to-do list is SO long, how do you create the space for rest – for your family and friends – and for your best work at the same time?
You prioritize the things that matter and get rid of the crap that doesn't.
All this month we're talking about how founders get in their own way and the practical, systematic tools they can use to stop doing that.
Last week, I talked to Michelle Warner about how having a solid process can be a competitive advantage both in sales and in your operational efficiency.
Today, we're talking with Tonya Dalton about the key to tackling this overwhelming and never-ending to-do list so you can get crystal clear on your priorities.
Tonya is a nationally recognized productivity expert, speaker, and best-selling author of the Joy of Missing Out. She serves as a growth strategist for female leaders in the corporate and entrepreneurial sectors and hosts the Productivity Paradox Podcast. Tonya is also the founder and CEO of inkWELL Press Productivity Co., a multi-million dollar company providing tools that work as a catalyst in helping women do less while achieving maximum success.
Tonya's North Star method lets you figure out what DOES matter to you -- both for your life and for your business – allowing you to align your day and your tasks with your goals so that you can make conscious choices about what you DON'T want to do.
Eliminating all that stuff on the to-do list that doesn't really matter frees up space to breathe, to think and act strategically, and to get the hell out of your own way.
Listen to the full episode to hear:
- How to prioritize when EVERYTHING is important
- How both your team and your business suffer when you get in your own way by not communicating a clear direction
- How getting clear on your priorities will create momentum in your business and space in your life
- And how to avoid the latest “hack” or software tool that promises to solve all your problems