Articles & Resources

"The role of repetition in your marketing system and how to create consistency while keeping it interesting."
Mindset
May 11, 2021
39
 MIN
Podcast

Consistency in your messaging means that you don't have to reinvent the wheel every quarter. It means you know what you need to say and you know to whom and how you need to say it. And it’s the first part of being able to prepare your business for maintenance mode.

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"Why Mark added a new service model to his business in order to get to maintenance mode instead of shutting down and starting over."
Mindset
May 4, 2021
34
 MIN
Podcast

Instead of shutting his business down and starting over when he realized that something needed to change for him, Mark Butler created a complementary business with a different business model–one that was designed for maintenance.

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Why Racheal believes that redefining your role and identifying your jobs only you can do is an essential mindset shift.
Mindset
April 27, 2021
44
 MIN
Podcast

Racheal and I answer these questions: HOW do I get out of my own way? HOW do I stop getting distracted by every new idea that pops into my head? HOW do I keep myself from breaking it? WHAT am I supposed to DO all day if my business doesn’t need me to shop up and deliver?

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"Finka's experience with burnout and how she subsequently changed her approach to assessing her capacity energetically and operationally."
Mindset
April 20, 2021
40
 MIN
Podcast

Finka Jerkovic was forced by burnout and exhaustion to re-assess her capacity as a founder Managing her own energy as a business owner has been crucial in making sure that she is building a business that is supporting her, building a business based on work that she truly LOVES to do.

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How Anna figured out the real capacity of her business and what she did to expand it without impacting the quality of their services.
Mindset
April 13, 2021
30
 MIN
Podcast

When Anna ran up against her capacity ceiling, she decided that she loved the work she was doing and didn't really want to change the way that she was working. But that something still had to change.

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Quote: "We need to be able to zoom out and think big picture, which may mean a pivot or a hard decision that isn't built into our current systems. And then, zoom in so we can see where the change actually happens." - Sarah Avenir
Mindset
April 6, 2021
40
 MIN
Podcast

What if you ARE either a startup CEO or a maintenance one? Does that mean that your business will never be able to operate like clockwork? My guest today is Sarah Avenir, author and the CEO of &yet, a marketing and messaging agency. And she's been on both sides of this debate.

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Quote: "I knew from the outset that I want to have a more passive income model. That kind of model meant I could be anywhere in the world and I wouldn't be tied down to any time zone." - Ryan Lazanis
Mindset
March 30, 2021
 MIN
Podcast

Creating scalable systems isn't necessarily intuitive and it runs counter to most of our narratives about how hustling hard and creating more is the path to success. I propose that the path to success is actually radical consistency!

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Quote: "Process can be so powerful for increasing your capacity, whether that's for maintenance mode, scaling, or to make your job take less time. Having a process means you make a decision once, and then you reuse that same decision over and over and over." — Susan Boles
Measuring Growth
March 23, 2021
18
 MIN
Podcast

I wanted to figure out what maintenance mode means to different people and what it looks like in different kinds of businesses. I started asking podcast guests and people around me what maintenance mode meant to them and I never got the same answer twice.

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The Best of Break the Ceiling – Michelle Warner
Mindset
March 16, 2021
11
 MIN
Podcast

This week I'm revisiting my interview with Michelle Warner – one of the Best of Break The Ceiling!

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The Best of Break the Ceiling – Charlie Gilkey
Mindset
March 9, 2021
12
 MIN
Podcast

For the next three weeks, I'm going to re-release episodes that are the best cuts from three of my very favorite Break The Ceiling Episodes. This week, I'm revisiting my interview with Charlie Gilkey.

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The Best of Break the Ceiling – Justin Jackson
Money
March 2, 2021
10
 MIN
Podcast

For the next three weeks, I'm going to re-release episodes that are the best cuts from three of my very favorite Break The Ceiling Episodes. This week, I'm revisiting my interview with Justin Jackson, co-founder of transistor.fm, the company that hosts this podcast.

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Quote: "We decided to stop advertising on Facebook. Instead of giving money to this massive organization that has way too much power, we decided to go back to a very organic, natural way of growing our business." - Nathalie Lussier
Mindset
February 23, 2021
30
 MIN
Podcast

I wanted to bring on someone who has gone through the evaluation of their own marketing process from a perspective of privacy and implemented their OWN experiment.

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Quote: ""Unlike social media marketing, SEO is more about being in the right place at the right time and offering the right value. That's not dependent upon who is coming to your website and more about the intention behind the search." - Kim Herrington
HR & Team
February 16, 2021
31
 MIN
Podcast

Kim has been instrumental in helping me execute my privacy-focused marketing strategy and keeps me up to date on changes in the marketing and digital privacy world.

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Quote: "It doesn't matter if you're a solo-preneur or an executive in a large business. Not thinking about security and privacy in your business is something that will impede you from having a successful long-term business." - Jessica Robinson
HR & Team
February 9, 2021
34
 MIN
Podcast

Jessica Robinson is an outsourced Chief Information Security Officer, founder, and CEO of PurePoint International and an expert in data security, cyber risk, and privacy.

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Quote: "There's all this free software, we can do pretty much everything for free. But what has that cost us? The more people who come to the conclusion and realize that digital privacy is important, the better." - Paul Jarvis
HR & Team
February 2, 2021
49
 MIN
Podcast

How Paul and his partner Jack Ellis navigate the balance of promoting, marketing, and growing a company while still staying true to keeping data secure and while being respectful of individual's data AND transparent about what they're doing.

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Quote: "Sometimes, it's the constraints that we put in place that allow our businesses to shine because they take so many other options off the table." - Brian Plain
Measuring Growth
January 26, 2021
29
 MIN
Podcast

A lot of that work means really examining what success means, what enough means, and recognizing that, even with a good financial plan, as soon as you walk out the door with your plan, it'll change. But that doesn't mean you failed.

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Quote: "I'm okay letting revenue go today if I'm building toward the vision that's three years out — which is a more successful way for me to think about things. When I'm looking three years out, I usually plan a lot better and make better decisions in the moment." - Rita Barry
Mindset
January 19, 2021
48
 MIN
Podcast

Rita Barry is a certified measurement marketer. Her boutique digital marketing optimization consultancy deals with numbers and measuring success all day long and the journey to and through enough has been one she's spent a LOT of time thinking about.

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Quote: "I grew up working poor and my parents always had many jobs. Because of that, I have scarcity patterning around money. But I also have the belief that I can be really scrappy and resourceful. If there is money available, I can go out and find it." - Bear Hebert
Mindset
January 12, 2021
57
 MIN
Podcast

Once we understand how the system we live in impacts our relationship with money, we can start thinking about it in a much broader view -- and we can start considering using our businesses as a means to start evening out some of that inequality.

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Quote: "Our purchase behavior is predicated upon this idea that you could purchase things you want that lead to a life that is better different or more self-actualizing than the one that you currently do have." - Margo Aaron
Mindset
January 5, 2021
41
 MIN
Podcast

WHY do we buy what we buy? That's what I want to know. And, as it happens, I know someone who LOVES geeking out on buying and marketing psychology. When I want to nerd out on the psychology behind marketing, Margo Aaron is my go-to.

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Quote: "I want to stand behind my own work. As a coach, we can't do the work. But we also can't take no responsibility. So, I like to ask myself, what is my level of responsibility in this?" - Lacey Sites
Money
December 22, 2020
35
 MIN
Podcast

This episode originally aired in December of 2019. It's been one of the most listened-to episodes ever and I think that's because it creates a model that allows you to genuinely grow and scale a service business without having to give up the close 1-1 client relationship.

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Quote: "I find that with recurring intensives, my clients get more strategic about what's actually important in their business and less time on fluff. They have such a focused window to get things accomplished by me that they really do a good job of self-filtering." - Hunter Niland Welling
Money
December 15, 2020
48
 MIN
Podcast

Hunter has a way of working with her clients that, when I experienced it as a client, was so effective that I actually shifted my OWN work with my 1:1 clients to the same model.

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Quote: "I've found that everybody likes a long-term partnership. When you lead with that, it creates higher-quality relationships. It brings in higher quality clients. And it's financially beneficial for everybody." - Rob Howard
Client Management
December 8, 2020
41
 MIN
Podcast

One of Rob’s core values is building relationships—and not just ANY relationships. To him, long term relationships with both his clients and with his team are essential to business. He treats clients as friends—folks he’s going to be working with for 5 or 10 years, at least.

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Quote: "Part of creative financing and looking at pricing through a lens of justice is about understanding ways that we might be replicating structural inequality." - Kate Strathmann
Money
December 1, 2020
44
 MIN
Podcast

Kate spends a lot of time exploring new techniques and strategies to create more equitable businesses and works with business owners to start thinking about how to implement them in their own business.

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Quote: "When we're under stress, we have less access to the tools we usually reach for as well as things like intuition and vision. I'm finding that I need to make sure I have more prep time and processing time than I usually would." - Alethea Cheng Fitzpatrick
Measuring Growth
November 24, 2020
50
 MIN
Podcast

Alethea Cheng Fitzpatrick and I talk about what happens when things go BOOM and you have to figure out how to manage that boom in your business at a time when your personal situation might actually mean that you have less time than ever to spend in or on your business?

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Quote: "There is no timeline on grief, of course, but a lot of times, it lasts longer than we expect it to because we don't have the tools in our toolbox to deal with it alone. And we don't ask for the help we might need." - Lauren Caselli
Mindset
November 17, 2020
49
 MIN
Podcast

Lauren used to run an event planning business for tech, and after her best year ever in 2019, was ready to give 2020 a run for its money. Sadly, the opposite happened, but out of breakdowns come breakthroughs.

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Quote: "The goal of contingency planning is to make it as easy as possible for those who are there to support us to do what they need to do to be of assistance to us." - Mary Beth Simon
Operations
November 10, 2020
25
 MIN
Podcast

YOU built your business and most likely, it depends on you in some form or fashion to keep going. Even if you have a staff or other people that do a lot of the day-to-day work, they still look to you for direction. If you suddenly aren't there anymore, what happens?

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Quote: "It's not necessarily about success or achievement but rather the process of building inner strength, inner fortitude. What I've heard from people over and over is that they realize they can't always control the world around them. What they can control is their own experience and the meaning they derive from it." – Melody Wilding
Mindset
November 3, 2020
34
 MIN
Podcast

Melody and I talk about why investing in developing skills to strengthen how we personally deal with change creates a huge impact on how we approach leading our businesses through change.

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Quote: "Learning how to still move, create, and build as the disruption is occurring becomes critically important because in the foreseeable future, we don't know what's going to happen. If we keep holding on until then, we lose out on the opportunities to channel this disruption into something more interesting." - Elatia Abate
Mindset
October 27, 2020
36
 MIN
Podcast

How DO we go about building up those change management muscles? How do we make ourselves and our business stronger and better able to weather this ever-changing environment? Meet Elatia Abate. She is an entrepreneur, educator, and future-forward strategist.

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Quote: "I wanted to have something where people were interacting, not just with me. But that they also had a roadmap that they could follow so they didn't feel like they were just going down the YouTube rabbit holes." - Layla Pomper
Software & Tech
October 20, 2020
48
 MIN
Podcast

You can use no-code tools like ClickUp to streamline and automate your internal processes and enhance your communication with clients. You can also build digital products, help your students learn more effectively, and add to diversity your revenue streams. Layla is ALL IN with ClickUp.

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Quote: "Everything starts with me solving my own problems – making my life easier. This sets me up to make other people's lives easier." - Brittany Berger
Software & Tech
October 13, 2020
35
 MIN
Podcast

This week, we're talking about using no-code tools to actually build your own custom software products. My guest today is the queen of this. Brittany Berger is the founder of Work Brighter, a digital media company that helps productive unicorns go beyond working smarter to a version of pro

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Quote: "Systemizing has allowed us to rely less on expertise that is really hard to find and carve out the aspects of what we do that aren't really technical so that we can do a better job for our clients." – Jason Staats
Software & Tech
October 6, 2020
47
 MIN
Podcast

No-code or low-code tools–Jason and I are talking about the tools that have been built specifically to enable YOU, someone with no background or experience in building software, to build your own custom tools.

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Quote: "Podcast metrics are business metrics. The measure of the value of your show in your business is whether it's driving results for your business, whether it's putting money in your bank account, whether it's getting emails into your inbox, whether it's getting you sales calls." - Tara McMullin
Measuring Growth
September 29, 2020
62
 MIN
Podcast

I'm taking you behind the scenes to talk through how and why I decided to invest in starting this podcast, how it all works behind the scenes, and a look back a year into podcasting. To help me answer the question I'm talking with my friend Tara McMullin.

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Quote: "Social media is about partnerships. You want to continue to show up, stay top of mind, and build partnerships." - Andréa Jones
Money
September 22, 2020
32
 MIN
Podcast

I invited Andréa Jones—host of the Savvy Social podcast, creator of the Savvy Social School, and an expert at social media—to talk all about measuring the ROI on your investments even if there isn’t a straight line from investment to payoff.

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Title: "When Your Values & Opportunities Collide with Nancy Jane Smith & Bonnie Gillespie - Break the Ceiling: Episode 48"
Mindset
September 15, 2020
66
 MIN
Podcast

Today, I’m talking with two guests, Nancy Jane Smith and Bonnie Gillespie, about how you balance the financial health of your business against your values and what to do when they come in conflict.

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Quote: "I realized that I had created something that had the potential to scale. And how do I do that? I invested in lots of things that I believed I needed to scale the business." - Beryl Young
Money
September 8, 2020
41
 MIN
Podcast

We all have a process we go through when we're thinking through new investments in our business. Whether you're conscious of your process or not... it's there. Today we are talking with Beryl Young about how she goes about investing and how she arrived at her process.

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Quote: "When I think about investing in my business it's not about what I want to have happen in a week or two weeks. I'm always thinking about three to six months. It's always that longer term vision." - Michelle Mazur
Money
September 1, 2020
37
 MIN
Podcast

Michelle shares some of the significant investments she's made in her business that had a long payoff, her approach for evaluating investments in her business, and her view on the intangible, long-term benefits of those investments.

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Quote: "This time I went into hiring differently, giving myself plenty of time to really properly onboard and put people in the right places. This has set up a foundation where we can make moves considerably faster than in the past." - Emily Thompson
HR & Team
August 25, 2020
53
 MIN
Podcast

No stranger to making hard decisions and priming herself for growth, Emily Thompson talks about how hiring the right people for the right positions with the right mix of skills has made her business more efficient, more effective, and more profitable.

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Quote: "Because the tools are now able to do so much at every step of the way – even automating client communication – I feel like the project manager is the last role and I just don't feel the urgency as much anymore." - Melanie Richards
Software & Tech
August 18, 2020
43
 MIN
Podcast

Mel Richards shares with us how her choice of software has helped her scale her company, increase profits, and deliver better results for her clients.

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Quote: "Process allows us to do all that we said we would do and gives us the opportunity to intentionally inject those moments of delight for our clients." - Tamara Kemper
Operations
August 11, 2020
36
 MIN
Podcast

Tamara Kemper and I talk about how a rock-solid process allows you to deliver better service to your clients, onboard team members with ease, deliver projects and services more profitably, free up time for you and your team, and use software to automate tasks.

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Quote: "When you're making deep decisions, it can be so limiting. And yet you don't even know that you're not operating from a place of possibility in your business." - Ashley Gartland
Operations
August 4, 2020
59
 MIN
Podcast

Every part of your business is interconnected with other areas of your business and Ashley Gartland is back on the show to talk about how your default decisions impact this business ecosystem.

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Quote: "We've built such strong relationships with everyone that's in this membership. I really do see this program benefiting the business financially as well as helping us take our customers through the journey of continuing to expand and grow their businesses." - Katie Hunt
Client Management
July 28, 2020
39
 MIN
Podcast

Katie Hunt, founder of Proof to Product, helps product-based businesses create product lines, sell wholesale, and build stronger businesses. She has a podcast, courses, masterminds, coaching, conferences, and yes, a community.

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Quote: "I've realized that Scholar Shape can't be achieved through a DIY or static resource. It can only be achieved in a community space where people are interacting with each other and co-constructing it." - Margy Thomas
Client Management
July 21, 2020
40
 MIN
Podcast

Margy looked at her business and realized that 1:1 services was no longer the best delivery option for her clients and it wasn’t the business she wanted to be running. Creating the ScholarShape community was the natural evolution.

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Quote: "Really let what you're offering—and how you want to guide people through whatever service or product you have to offer—guide where that point of community really lies." - Sophie Bujold
Operations
July 14, 2020
45
 MIN
Podcast

Harnessing your IP isn't the ONLY way you could add additional revenue or build resilience into your business. Sophie Bujold has another option: building a community product around your business.

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Operations
July 7, 2020
49
 MIN
Podcast

We're talking about how to build some more resilience into your business model by using work you've already done—your intellectual property—and turning it into another source of revenue for your business.

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Money
June 29, 2020
47
 MIN
Podcast

The importance of accounting, bookkeeping, and understanding your taxes – Luke Frye was the first accountant at Bench.co and has been helping entrepreneurs with their accounting and taxes for nearly a decade.

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Money
June 22, 2020
40
 MIN
Podcast

Priya Malani's goal is to change the way young professionals think about money by empowering them to get their financial sh*t together.

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Money
June 15, 2020
57
 MIN
Podcast

Jacquette and I talk about financial risks, resilience, and the relationship between the two.

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Mindset
June 8, 2020
42
 MIN
Podcast

Charlie and I tackle not just getting out of your own way but ALSO how to get out of your team's way and how the stage your business is in affects the roadblocks you'll run up against.

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Mindset
June 1, 2020
38
 MIN
Podcast

Jason Van Orden is a consultant, trainer, and strategist who helps thought leaders reach larger audiences. He's created multiple successful brands, launched over 60 online courses, taught more than 10,000 entrepreneurs, and has over 8 million podcast downloads.

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Mindset
May 25, 2020
36
 MIN
Podcast

Nicole's important work is in combining therapeutic processes with business coaching to help entrepreneurs build emotionally sustainable, and financially stable businesses.

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Money
May 18, 2020
52
 MIN
Podcast

We're talking money. Money blocks, money mindset, and how to avoid letting your own money stories determine the course of your business.

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Mindset
May 11, 2020
51
 MIN
Podcast

Eliminating all that stuff on the to-do list that doesn't really matter frees up space to breathe, to think and act strategically, and to get the hell out of your own way.

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Operations
May 4, 2020
35
 MIN
Podcast

With systems or technology or new team members usually directly stem from the owner. Their weaknesses have become the businesses weaknesses. And by identifying those weaknesses, we can put systems in place to specifically counteract their unique issues.

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HR & Team
April 27, 2020
47
 MIN
Podcast

Having project managers as a specific position on your team is a choice that can drive what your business looks like. It's a choice that can ultimately determine what your position as a founder looks like. Are you a manager of managers? Do you directly work with clients?

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Software & Tech
April 20, 2020
48
 MIN
Podcast

We're talking about why you would pick one particular software tool over another, the importance of making sure the software you pick works with your brain, and how to avoid sabotaging yourself with getting distracted by the latest shiny new tool.

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Operations
April 13, 2020
47
 MIN
Podcast

Hailey comes to each of her clients with a deep appreciation for who they are as individuals. With Hailey, client experience is built into every touchpoint. When I was thinking about doing an episode about project management vs client management, she was the first person I thought of.

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Money
April 6, 2020
34
 MIN
Podcast

Lauren and I chat about how the craziness around coronavirus has affected her events business. We talk about how that's impacting her cash flow and her approach to finances and how Lauren built some great financial processes into her business that are serving her well during this time.

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Measuring Growth
March 30, 2020
52
 MIN
Podcast

You don’t have to look like the other businesses in your industry to learn from them. Justin and I talk about how to apply software metrics to service businesses & how to identify the right opportunity at the right time.

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Measuring Growth
March 23, 2020
30
 MIN
Podcast

Maggie Patterson and I talk about all the different things she's tracking, how she tracks them, and how she's integrated what she learns into her growth strategy. We also talk about how she gets over the mental hurdle of “but, I don't wanna” and gets herself to actually track data.

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Mindset
March 16, 2020
37
 MIN
Podcast

I talk with Kathleen Shannon about how to approach data when you identify as more of a creative person and less as someone with a data-first mindset.

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Measuring Growth
March 9, 2020
36
 MIN
Podcast

Karyn Kelbaugh is a squishy data specialist - we talk about how actively collecting your clients’ perspectives helps paint a more accurate picture of what's really going on with your business and how to integrate that perspective in a meaningful way

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Measuring Growth
March 2, 2020
34
 MIN
Podcast

Rob Howard has one simple metric for measuring the financial health of his business: profit per hour per client. Tracking that metric has changed how I evaluated and measured my own business and has become something I incorporate into my clients’ businesses as well.

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Measuring Growth
February 24, 2020
41
 MIN
Podcast

Rita & I talk about the downstream effects of your pricing choices. We look at how it affects your sales process, your proposal process, your profit, your cash flow and, yep, even the other software you might choose to use in your business.

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Money
February 17, 2020
42
 MIN
Podcast

Practice Ignition is a tool I use in my own business, and with most of my clients because it makes onboarding a client and accepting payments so easy. Jaime has been using Practice Ignition for the last few years at Tier One. We talk the good, the bad and what we wish PI would improve.

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Money
February 10, 2020
35
 MIN
Podcast

Getting paid by clients is the #1 most important part of the workflow in a service business. If you don’t get paid, eventually, you won’t have a business. But how you go about getting paid – now that’s where some magic can really happen.

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Operations
February 3, 2020
53
 MIN
Podcast

Dana Kaye and I talk about how she went about making that transition from an hourly pricing model to a value-based model. We talk about how the change affected every area of her business and the impact that thinking about the administrative costs of pricing your services can have on yours.

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Operations
January 27, 2020
44
 MIN
Podcast

Greg Hickman realized that the systems he developed behind-the-scenes to streamline and productize his own service were actually much more valuable if he transformed them into a system that he could actually train his clients on.

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Operations
January 20, 2020
43
 MIN
Podcast

I talked with Parker about how he and his business partner at Evolved Finance buck convention and deliver their monthly bookkeeping service without having regularly scheduled calls.

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Mindset
January 13, 2020
48
 MIN
Podcast

I talked with Ashley Gartland and Nancy Jane Smith about how they use Voxer to communicate with their clients. Primarily a voice messaging app, Voxer allows them to replace both email and in-person meetings, helping them save time and streamline the way their clients receive value.

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Mindset
January 7, 2020
37
 MIN
Podcast

I talk with business coach Ashley Gartland and marketing & operations project manager Hailey Thomas about their different approaches to delivering intensive-style offerings.

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Operations
December 31, 2019
36
 MIN
Podcast

Jake Jorgovan focuses on productizing his service delivery so he can operate efficiently at scale. These productized services are built on solid processes, procedures, and standardized systems behind the scenes.

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Money
December 24, 2019
32
 MIN
Podcast

Lacey Sites uses a revenue-sharing pricing structure that allows her to scale her one-on-one coaching business without adding more clients all while still dramatically growing her profits.

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Operations
December 17, 2019
58
 MIN
Podcast

The crux of the proposal process is reducing your sales time. Rob has developed a system that allows him to give accurate quotes on the initial call and send out proposals within 15 minutes of getting off that call.

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Mindset
December 10, 2019
33
 MIN
Podcast

In this episode, I talk with Brittany Berger about establishing boundaries in her business so she can ensure that she has the capacity needed to help her clients go beyond just working smarter to a better version of productivity.

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Operations
December 3, 2019
37
 MIN
Podcast

Michelle Warner and I talk about how we both use opting-out as a tool to help our clients become more profitable and efficient.

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Operations
November 19, 2019
14
 MIN
Podcast

Sometimes it's easier and simpler to just opt out, choose NOT to do the thing and default to the simplest solution.

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Software & Tech
November 5, 2019
39
 MIN
Podcast

Susan and Tara talk about why and when you should review your software tools, and how you can really use software to help automate your operations and address some operational capacity issues.

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Operations
October 22, 2019
44
 MIN
Podcast

Want to see what can really happen when you make very conscious choices about how to run your business? Check out this episode with Pia Silva. We talk about pricing, increasing your value and about skipping all the stuff that you don’t HAVE to do.

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Measuring Growth
October 7, 2019
38
 MIN
Podcast

When do you cross the chasm from experimentation entrepreneur mode to a business model that's designed to grow, and how do you not drive yourself crazy along the way?

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Mindset
September 26, 2019
54
 MIN
Podcast

There’s the business you COULD run, and there’s the business you SHOULD run. How do you know when you’re just in “the dip”, or when you’re running a business that’s never going to be the business that you want to run and it’s time to do something else?

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Operations
September 10, 2019
53
 MIN
Podcast

Tara and Susan dig into why the default decisions you make at the beginning of your small business may actually be limiting your ability to grow, and why not every framework or management tool works the same for each business.

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🎧 Listen to Break The Ceiling

The only podcast where we talk about what really hinders growth and dig into unconventional strategies to help you break through your growth ceilings.